Similar brochures & campus tours.
Very different outcomes for your child.
School A
School B
Clarity on colleges. Direction on careers.
One for you, one for your child. Both backed by real data.
One-time $XX, no subscription. The assessment takes about 15 minutes.
No ads. No subscriptions. No trackers. Just honest research and real data to help you and your child make two of the biggest decisions of their life.
The gap we fill
Your child's school does a lot right.
This is the part it usually can't.
High schools do a good job bringing colleges to campus, booking visits, and helping with applications. What they generally cannot do, at 400 students to one counselor:
- ✗ Show your child the full landscape of careers, many of which they have never heard of
- ✗ Tell you whether a college's students actually stay and graduate
- ✗ Tell you what a family will really pay, not just the sticker price
- ✗ Warn you when a school is quietly shrinking
That is the gap CareerCoach fills. We start with who your child is, and we do not stop until it connects to real careers, real majors, and real colleges, with the honest numbers attached.

Connect the whole path
Most tools stop at a career quiz. We connect the dots.
Plenty of quizzes hand your child three job titles and call it a day. CareerCoach keeps going: career to major to a real college that fits, all in one place.
It is the whole "what should I do, what should I study, and where should I go" answer, connected, so your family is not stitching it together from a dozen browser tabs.

Honest about both halves
We tell you the truth about careers and colleges.
On careers: real salary medians (not best-case), the job-growth outlook, and an honest read on AI-disruption risk. We are not here to scare anyone. Of the 130 careers in the tool, 78% are growing and about half are low AI-risk. But when a path is genuinely exposed, we say so.
On colleges: net price (not just the sticker price), how many freshmen come back, how many actually graduate, and whether the school is growing or shrinking. The good schools have nothing to hide. We help you find them.
The numbers
The numbers most families never see.
of colleges lose more than 1 in 5 freshmen before year two. We show retention on every school.
colleges (more than half in the tool) are shrinking. We flag it before you commit.
average sticker price vs what the average family actually pays. We show net price, not the scary number.
of the 130 careers are growing, and we're honest about the 11% that AI is most likely to disrupt.
Career data from the Bureau of Labor Statistics and O*NET. College data from the U.S. Dept. of Education College Scorecard. See About & Data Sources.

Why I built this
A straight question from my son, and no straight answer.
Hi, I'm Doug. When one of my kids was 16 he asked whether he should already know where he's going to college and what he'll do for work after he graduates. That's a heavy question for a teenager, and I realized I couldn't hand him a straight answer. I didn't know how to help him understand the careers he was suited for, whether those careers have a good outlook, or which schools would be good ones to attend.
As someone who's been building software products for over 15 years, I knew it was time to get to work. So this was a passion project built out of necessity, and now I'm finding that it's going to benefit a lot more families than just mine.
I want to be clear: this isn't a knock on high schools. Most do a pretty good job getting colleges in the door and booking visits. But they generally can't give a student the real landscape of careers they might actually be interested in, and they don't have the data to tell a family what a school is really like once you get past the tour, whether students stay, whether it costs what it says, whether it's shrinking.
At the beginning of COVID, I was (strongly) steering my boys towards software engineering. It was a safe bet and it paid well.
I'm honestly glad they didn't listen, because entry-level software-engineering jobs are now a fraction of what they were, and the ground is still moving. Even a well-meaning parent pointing at yesterday's sure thing can get it wrong. That's exactly why this tool shows AI-disruption risk with real data instead of gut feel. I'd rather your family have the honest picture than outdated advice.
Your family's data stays your family's.
That's not a setting you have to go find. It's how the whole thing is built.
- ✓ No ads and no third-party ad trackers, ever, especially on any page where your child answers questions.
- ✓ We don't sell your data. There's no data-broker business here and never will be.
- ✓ We don't track your child around the web. Your child's results belong to you.
Pricing
One honest price. No subscription.
Everything the tool does, for one student, paid once. No subscription, no upsells, no "premium" tier waiting behind the first one.
- ✓ Your Holland (RIASEC) results and top career matches
- ✓ Full salary, job-growth, and AI-disruption-risk detail on every match
- ✓ Recommended majors for each career
- ✓ Matching colleges with net price, retention, graduation rate, and enrollment trend
- ✓ My Shortlist: save and compare careers and colleges side by side
- ✓ PDF export to keep or share
Pay once, use the whole tool. No subscription, ever.
Questions
Straight answers.
Why pay when our school already gives us Naviance for free? +
Is my kid's data safe? +
Is this just another personality quiz? +
Are these numbers real, or marketing? +
My kid is only a sophomore. Is it too early? +
Two of the biggest decisions ahead. Start with honest data.
Find the right fit - $XXOne-time $XX. No subscription. About 15 minutes to complete.